This is not Dior | UK Marketing & Lifestyle Blog

UK Marketing, Fashion and Lifestyle Blog by 21 year old Fashion Business and Promotion Graduate, Lauren Evans.

Thursday, 30 April 2015

Book Review // Dead Scared, S. J. Bolton

I've enjoyed reading since I was young, but since starting uni I haven't really had the time to properly get into anything, usually I get consumed with guilt for abandoning my work and put the book back down. However, since finishing my Dissertation and FMP I've had some spare time to get stuck into this great crime novel by S. J. Bolton.


Wednesday, 29 April 2015

Kendall Jenner has done what!?

So it seems Kendall Jenner has followed in the footsteps of her sister Kim and gone... blonde?!

Don't worry though, it's only for her latest Fendi campaign. The high fashion brand instagrammed this pic of Kendall with fellow model Lily Donaldson, swapping their signature hair colours for each others.

actually think the Jenner model suits the new 'blondes have more fun' look, but lets be honest what wouldn't suit her with that face?!

Click the 'Vew Full Post' button below to see Kendall's platinum makeover... 


Tuesday, 28 April 2015


Since completing my Dissertation and Final Major Project on different marketing methods, I've been researching into a retailer trend known as 'Bagvertising', this is a clever way of attracting brand attention and makes shopping that bit more fun for the consumer
(if that's even possible..)

1. Lipton Clear Green Tea


Saturday, 25 April 2015

Bruce Jenner: The Interview

As an avid KUWTK watcher and slight Kardashian obsessive, I was all too eager to tune into Bruce Jenner's recent tell-all interview with Diane Sawyer on ABC. 

The interview addressed the long-term rumours of Jenner's gender transition from male to female, with Bruce quoting 
"for all intents and purposes, I am a woman."

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